Moov’ is a french solidarity car-hailing app, a price percentage of each ride is donated to an association working for the common good and for the La Ligue des Quartiers project.
The app offers a courier service available anywhere and at all times. To reflect the dynamics of the project, Moov’ aims to be modern with a recognizable logo and colors.
The tone used will be both catchy and fun, to build customer loyalty and enable impactful communication.